A Potential Paramount+ And Peacock Partnership Has Been Put On Hold

A potential partnership between ViacomCBS and Comcast, meant to bolster the two companies' flagging streaming services, has been put on hold due to antitrust concerns. A report by Forbes quotes a company insider, who says the companies will now be waiting to see how regulators react to a proposed WarnerMedia-Discovery merger before proceeding.

Forbes sources claim at least one high-level talk has been held between ViacomCBS and Comcast in June, discussing a potential merger between their Paramount+ and Peacock streaming services. Both services are struggling in a market already dominated by giants like Netflix, Amazon, and Disney.

Any plans made have now been put on hold, however, after President Biden signed an executive order on July 9 vowing to enforce the USA's anti-trust laws more aggressively "to combat the excessive concentration of industry."

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